About Us

Amazing Fashion

Our aim is to provide our clients with a range of modest ready-to-wear clothing, which has been designed taking inspiration from vintage and contemporary fashion as well as the various forms of Islamic dress from around the Muslim world. Our clothing range has been designed primarily for style conscious Muslim women in the West who want to dress modestly. All pieces are designed with the designer’s personal style and blend of inspiration to create stylish, practical and modest garments.
Designs have been created to ensure practicality is a priority in each garment that we have strived not to compromise on. It would be such a shame if you were at an event or party and had to remove your entire outfit just to renew your wudu. Throughout the collection you will see buttons, zips, pockets and wudu friendly sleeves, which are a must. We believe every outfit should be versatile enough to cope with the demands of the modern woman.
Our design and manufacture have been rigorously tested and developed in-sync so that each piece will last many years and many uses if looked after with care. The collection has been designed and sampled in the London and manufactured in Bulgaria by locally skilled people who are professionals in dressmaking. They utilise the very best hand sewing techniques to create a seamless finish on each garment to preserve their longevity. We wanted to truly fulfil the real meaning behind the phrase ‘timeless design’. We do not believe in disposable fashion trends and are strong believers of high quality garments that last many years. We focus on simple cuts and styles that will work in every season and can be accessorised to get your ideal look.
Our first collection is a limited edition collection that has been made using only the highest quality unique fabrics and expert tailoring. There are pieces designed for occasions such as Eid, weddings or other special events. There are also versatile pieces that can be taken from a day to an evening look with minimal effort, simply by a change of hijab or accessories to suit your personal taste. The collection also features plain and patterned maxi hijabs which are all of a large size to offer maximum coverage and enough fabric to allow many options for hijab styling.
Future collections will insha'Allah provide a selection of work wear, casual and occasional pieces as well as printed and plain hijabs all using high quality unique and stylish fabrics.

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